IBPS SO IV interview call letters are out now. Now it's time to start preparationf or interviews.
Tomorrow I will share a detailed interview preparation plan Specialist Officers interview.
Instead I recommend Marketing notes
Get here
Tomorrow I will share a detailed interview preparation plan Specialist Officers interview.
Important Marketing interview topics and questions
- 5 Ps and 5 Cs (Asked in almost every interview for Marketing officer)
- Marketing matrix (BCG, Porter model, etc)
- Du-pont
- Product life cycle
- Difference between advertisement and marketing
- Product developmern process
- Product mix
- Marketing mix
- SWOT analysis
- Marketing matrices
- KPI
- Marketing terms
- Taglines of banks
- Branding
Books
Around the globe Marketing Management by Kotler and Keller is being taught by B-schools. It's a 1200 pages book.Instead I recommend Marketing notes
Get here
Current affairs
It's important to read current affairs to prepare for interview. Most popular question asked in the banking inteviews - What are today's news headlines ?
So remember to read newspaper on D-day
I have already made GK DIgest and question bank for current affairs. Link to download previous three months' GK Digest
So remember to read newspaper on D-day
I have already made GK DIgest and question bank for current affairs. Link to download previous three months' GK Digest