Every day I get dozens of messages from my students and YouTube subscribers and they ask me the same question.
Sir, is Kotler-Keller's Marketing Management book is sufficient for the IBPS SO Marketing Mains ?
My answer is - No, it's not.
Marketing Management book by Kotler-Keller is an amazing book and it is taught by all the major B-schools in India and abroad, in fact I studied this book for my MBA.
But wait a minute, do you think all those real life case studies are relevant for your exams? It' doesn't even cover Marketing and Financial awareness.
Further, it is a 1200 pages book that can not be covered within a month.
I highly recommend all my students to stick to IBPS SO Marketing Course provided by Team BankExamsToday. We are covering all the aspects of exam and we provide 10 full-length mock tests.
You are getting a huge question bank and I can promise you that you will find at least 10 questions from the test series.
Warm regards
Ramandeep Singh
WhatsApp +91-9067201000